Speakers - Mobile

Ryan CraverRyan Craver, Former SVP & Chief of Staff & Strategy, Hudson’s Bay Company| Lord & Taylor

Ryan’s natural fascination with the intersection of retail and technology has led to a career of inspiring and leading retailers to be on the forefront of the evolving “connected retail” environment. Ryan enjoys tackling changing consumer dynamics and defining how retail organizations can leverage technology to strengthen their competitive position. Most recently, Ryan was in charge of the core department store strategy at Lord & Taylor and Hudson’s Bay Company. Prior to joining Hudson’s Bay Company, Ryan was a senior leader at Accenture, driving growth and profit improvement across multiple clients, including Virgin Media, FedEx and Best Buy.
Mark FriedmanMark Friedman, President of Ecommerce, Steve Madden

Mark has worked within the direct marketing industry for the last 25 years. He has worked on the finance side of a start-up catalog venture, he has worked for two large, multi-brand direct marketing companies on the marketing side of the business and he has worked as the CMO and General Manager of a multi-channel retailer with 150 stores. He also served as the Chief Digital Marketing Officer at Warnaco (now part of PVH) where he ran the web businesses for Speedo, Calvin Klein Underwear and Calvin Klein Jeans. He is now the President of E-Commerce for Steve Madden where he runs the digital business for the flagship site, stevemadden.com as well as betseyjohnson.com and superga-usa.com. He is a collaborative leader who works hard to teach and to learn. He is comfortable in matrix managed organizations or in a more direct reporting relationship.

Bob GilbreathBob Gilbreath, Co-Founder & President, Ahalogy

Bob Gilbreath is Co-Founder and President of Ahalogy, a Pinterest marketing company that works with companies such as P&G, Kraft and Kellogg’s. Previously, Bob was a partner at digital agency, Bridge Worldwide, which was acquired by WPP. Post-acquisition, Bob became Chief Strategy Officer of POSSIBLE. Bob is the author of The Next Evolution of Marketing: Connect with your Customers by Marketing with Meaning (McGraw-Hill). His career started in marketing at Procter & Gamble, where he launched Mr. Clean Magic Eraser and was named an Advertising Age Top 50 Marketer.
Kelly GoldstonKelly Goldston, Director of Marketing, ELOQUII

Kelly Goldston is a data-driven brand marketer with expertise in e-commerce growth. Kelly is the Director of Marketing at ELOQUII, a fashion-forward plus-size apparel startup that’s changing the way women dress. Kelly came to ELOQUII from Amazon subsidiary Quidsi, where she led acquisition marketing for Diapers.com, the largest baby care e-commerce site in the U.S. There, she focused on new buyer acquisition and marketing efficiency to profitably grow the business through both online and offline channels. Prior to that role, Kelly ran marketing for Diapers.com’s sister site, home goods e-tailer Casa.com. Before she joined Amazon, Kelly worked in strategy at branding firm Landor Associates, where her clients included Central Park Conservancy and the World Trade Center, and at Groupon, where she grew the New York City market through analysis of top performing offers and merchant success metrics. Kelly has a BA from Columbia College Chicago and an MBA in marketing and business analytics from New York University’s Stern School of Business.

Arash HadipanahArash Hadipanah, Senior Mobile Product Manager, Rue La La

Arash Hadipanah is the Senior Mobile Product Manager at Rue La La, a leader in e-commerce sales and innovation. In this role, Arash oversees mobile app product development, ensuring Rue La La’s 9 million Members receive a seamless, engaging experience while shopping Rue La La’s daily sales via tablet or mobile platforms.Prior to joining Rue La La, Arash served as the Product Manager for Care.com, where he oversaw major UX and social initiatives for the company, including the overall development and strategy for Karoo- Care.com’s social engagement tool- which was selected as on Official Honoree in the 17th Annual Webby Awards in the Social category for 2013. Before that, Arash co-founded HitFix, the source for breaking entertainment news and analysis, managing the development of its iPhone app.
Jimmy Lepore HaganJimmy Lepore Hagan, VP - Strategy, Nanette Lepore

Jimmy Lepore Hagan is a proponent of the digital vanguard and the Digital Guy at Nanette Lepore. In addition to running all things social media at Nanette, he also art directs the Nanette Lepore photo campaigns, oversees brand messaging, leads public relations, spearheads innovation, and works on business development in the Middle East and Asia.
Heather KaminetskyHeather Kaminetsky, VP - Marketing for The Americas, Net-A-Porter.com

Heather Kaminetsky joined NET-A-PORTER.COM in October of 2013 as Vice President of Marketing for the Americas. In her role, Kaminetsky oversees all sales, marketing andcommunication functions in the Americas – delivering the NET-A-PORTER mission to be the global fashion destination for content and commerce and ensures that NET-A-PORTER constantly exceeds the expectations of its global customer base. Prior to NET-A-PORTER Kaminetsky worked as the Senior Vice President of Business Management at Borderfree and prior to that served as the Vice President of Marketing at Barneys New York. She holds a Bachelor of Science in Management Information Systems from the Sy Syms School of Business at Yeshiva University in New York City.
Mark LippmannMark Lippmann, Managing Partner & Co-Founder, Deborah Lippmann

Mark Lippmann is Managing Partner and Co-Founder of the deborah lippmann luxury nail lacquer and nail treatment brand. Since the company’s inception, as co-founder and managing partner, Mark has been involved in all areas of the brand’strategic development and growth. Mark is responsible for creating the brand’s logo, product packaging, in store display creative and has overseen the brand’s digital development, marketing strategy and implementation. Notable achievements include creation of the deborahlippmann.com e-commerce platform in 1999 and its subsequent overhaul and introduction of a mobile platform in 2013. He also develops and manages all digital marketing initiatives. Aside from the creative and digital realm, Mark also manages international compliance, systems implementation, IT and customer care.

Mariana RodriguezMariana Rodriguez,Senior Account Director, Beeby Clark+Meyler

Mariana Rodriguez is Senior Account Director at Beeby Clark+Meyler, a digital marketing agency focused on innovation in media. She works across a variety of clients and new business, leading teams in digital planning and strategy, specifically focused on developing and executing content partnerships, social media programs and synching offline and digital efforts that have measurable business results. Prior to joining BCM, Mariana led social media efforts for the Women’s division at Gilt Groupe. Previously, she worked on social media and digital strategy for brands within Frito Lay, PepsiCo, MacMillan Publishing and Procter & Gamble, among others.

Eileen ShulockEileen Shulock, VP - E-commerce , Kirna Zabete

Eileen Shulock has been in the fashion e-commerce industry for almost 20 years, on both client and agency sides of the business. She has strategized, creative directed, marketed and developed content for etailers large and small, such as Bloomingdales.com, Origins, Vivre and IntermixOnline.com. Currently she is VP of Ecommerce for Kirna Zabête, and spends her days in the Soho boutique seducing women into buying Givenchy, Valentino, Lanvin and many other luxury designers on the company’s website, KirnaZabete.com.
Ethan SongEthan Song, Co-Founder, CEO, & Creative Director, Frank & Oak

Independent and determined, Ethan has launched and collaborated on an array of creative and entrepreneurial endeavors. As co-founder, CEO, and Creative Director of menswear e-tailer Frank & Oak, Ethan enhances everything customer-facing, including the product, marketing campaigns, and online shopping experience. His vision of creating a simple and innovative company at the nexus of fashion, technology, and retail makes him an inspiration to his team and those around.